October 20, 2019 Billions are paid to social-media personalities to pitch products in an influencer economy riddled with deceit By Suzanne Kapner and Sharon Terlep Ipsy, an online cosmetic brand, was a pioneer in paying social-media stars hefty fees to promote its eye shadow and lip gloss in Instagram posts and YouTube videos. Now, the […]
October 8, 2019 Responses to offensive product launches are gender- and market-specific, with more women than men expecting immediate action in both the US and UK, according to a recent survey from First Insight. By Rachel Deeley LONDON, United Kingdom — When it comes to diversity and inclusion, consumers are holding brands to account with […]
